We've built Family Gems for current residents, arriving expats, and business owners in Botswana.


We offer a free directory and a lifestyle blog of family-specific news, specials, tips & tricks.


To connect parents so they're in the know about the family-friendly Botswana.


Through research and connection we are unlocking the best of Botswana.

Hello and welcome to Family Gems!

Our History

Family Gems was started by Jessica Bateman and Jennifer Fuller, several friends and some gifted bloggers. As new mums, they found it hard to find what they needed in Botswana. As is still the case, very few companies have websites, so much is word of mouth; online maps show that all businesses are located on Khama Crescent, and you never really knew what you were going to get if you did find it.
They realised they weren’t the only people looking for quality recommendations from trusted sources. So Family Gems was created to connect parents so they’re in the know about family-friendly Botswana.

Where are we now?

Wow, we couldn’t be happier with the way Family Gems has grown. With a monthly reach across all platforms of over 100,000 people, Family Gems truly has become the sharing platform we hoped it to be. Family Gems continues to help grow family-friendly businesses in our directory. Our online magazine has grown too and continues to share engaging content for parents.
We are all about connections so please leave us a comment on our site or meet us on our Facebook, Instagram, Youtube or Pinterest pages.
Thank you for popping on to our site, please explore our country’s gems and we hope to see you and your family soon.

The Gems you need to know


We know with so many entities it can get confusing about who we are. Allow us to introduce you to everything ‘Gems’.

Botswana Digital Gems

We are an innovative digital marketing company that creates digital conversations through websites, email campaigns and social media marketing.

Visit https://www.gems.co.bw to find out more about what we can do for you and your business.


Botswana Business Gems

A free space where businesswomen in Botswana can connect, educate and empower one another.

Connect with us on our website https://businessgems.co.bw and join the community on Facebook.

Botswana Family Gems

We also have Family Gems where you are now. This is a directory and online magazine that connects parents to family-friendly Botswana. It is the biggest website of its kind here at home.

Have an empowering day.
Love the Gems Team